Using the tool of Data and Business Analysis as your preference, apply what you learned in data Analysis program
You are working at CampWithMe, a store that sells tools, clothing, and equipment for camping and traveling.
CampWithMe always struggled with having good visibility on how its different branches are performing, so you suggest creating a dashboard that monitors the performance of the store at all times, and gives better visibility to the decision makers.
Using the dashboard, let’s understand how the different product lines are performing and contribute to the revenue, and brainstorm ideas on how to improve it.
To submit: a report that includes the analysis of the data, supported by visualizations
Communicate your thoughts on each visualization you share in the report
Provide insights/suggestions/observations on what you believe can help the business and how
Final Project
Sales and Marketing
Business Case
· You are working at CampWithMe, a store that sells tools, clothing, and equipment for camping and traveling.
· CampWithMe always struggled with having good visibility on how its different branches are performing, so you suggest creating a dashboard that monitors the performance of the store at all times, and gives better visibility to the decision makers.
· Using the dashboard, let’s understand how the different product lines are performing and contribute to the revenue, and brainstorm ideas on how to improve it.
Data Information
· Year: year of order
· Product line: product line name
· Product type: product type
· Product brand: product brand
· Product name: product name
· Region: region of retailer
· Retailer country
· Retailer name
· City (multiscript)
· Campaign name
· Promotion name
· Order method type
· Revenue
· Planned revenue
· Product cost
· Quantity
· Unit cost
· Unit price
· Unit sale price
· Profit margin
· Gross profit
· Quantity
· Promotion plan revenue
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Year Product line Product type Product brand Product name Region Retailer country Retailer name City (multiscript) Campaign name Promotion name Order method type Revenue Planned revenue Product cost Quantity Unit cost Unit price Unit sale price Profit margin Gross profit Quantity Promotion plan revenue Unit sale price
2012 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States Outdoor Gear Co-op Hartford Regular sale Regular sale Telephone 19,756.56 20,798.04 9,247.08 3,156 2.93 6.59 6.26 0.53194888 10,509.48
2013 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States Outdoor Gear Co-op Hartford Regular sale Regular sale Web 25,021.22 26,340.23 12,030.97 3,997 3.01 6.59 6.26 0.51916933 12,990.25
2013 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States Outdoor Gear Co-op Atlanta Regular sale Regular sale Web 10,879.88 11,453.42 5,231.38 1,738 3.01 6.59 6.26 0.51916933 5,648.5
2011 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States Outdoor Gear Co-op New York Regular sale Regular sale Telephone 21,720.71 23,124.31 10,281.37 3,509 2.93 6.59 6.19 0.5266559 11,439.34
2013 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States The Marketplace New York Regular sale Regular sale Web 30,880.58 32,508.47 14,848.33 4,933 3.01 6.59 6.26 0.51916933 16,032.25
2012 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States The Marketplace New York Regular sale Regular sale Sales visit 20,551.58 21,634.97 9,619.19 3,283 2.93 6.59 6.26 0.53194888 10,932.39
2011 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States The Marketplace New York Regular sale Regular sale Telephone 19,968.94 21,259.34 9,452.18 3,226 2.93 6.59 6.19 0.5266559 10,516.76
2012 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States The Marketplace New York Regular sale Regular sale Web 19,581.28 20,613.52 9,165.04 3,128 2.93 6.59 6.26 0.53194888 10,416.24
2011 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States The Marketplace Cincinnati Regular sale Regular sale Web 17,474.37 18,603.57 8,271.39 2,823 2.93 6.59 6.19 0.5266559 9,202.98
2012 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States The Marketplace Cincinnati Regular sale Regular sale Web 22,673.72 23,868.98 10,612.46 3,622 2.93 6.59 6.26 0.53194888 12,061.26
2013 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States Extreme Outdoors Chattanooga Regular sale Regular sale Sales visit 10,623.22 11,183.23 5,107.97 1,697 3.01 6.59 6.26 0.51916933 5,515.25
2011 Camping Equipment Cooking Gear TrailChef TrailChef Water Bag Americas United States Extreme Outdoors Houston Regular sale Regular sale Web 23,026.8 24,514.8 10,899.60 3,720 2.93 6.59 6.19 0.5266559 12,127.2
2012 Camping E
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